Binance is the official sponsor of The Weeknd’s “After Hours Til Dawn” tour.
Binance has also partnered with HXOUSE to produce an NFT collection for The Weeknd and give the event attendees commemorative tokens from the tour.
“It made sense to work together with Binance, I can’t wait for fans to experience cryptocurrency in creation, supporting a good cause. There are so many possibilities with cryptocurrencies, and I think this is just the beginning,” said The Weeknd.