The three-party blockchain alliance, made up by Microsoft, Digital China and Hot Cool, unveiled the initiative to use blockchain technology to improve the financial, e-commerce, entertainment, and other industries. At a conference on June 28 at the Le Méridien Hotel in Taipei City Sun Jikang, the general manager of Microsoft Taiwan, said: “I believe that Microsoft’s tooling in the strategic layout of the blockchain, and citing the global partner resources, is bound to be the vision of the industrial application of the blockchain.”